• Product Marketing Manager, Oracle Marketing

    OracleCoraopolis, PA 15108

    Job #1479324508

  • Development and implementation of business plans, marketing strategy, and forecasts for a product/service or vertical market.

    As a product analyst you will participate in every stage of the product life cycle to ensure product meets the needs of users. Drive the implementation of programs in support of the marketing strategy, business plans, and forecasts for assigned product lines. Maintains current status of customer specifications for existing and future products. Identify, evaluate, and recommend marketing opportunities in support of product line objectives. Drive product functionality delivering high quality product documentation. Lead products through scheduled release assisting others to manage commitments and resources. Measure and report progress and review deliverables.

    Duties and tasks are standard with some variation. Completes own role largely independently within defined policies and procedures. Demonstrated product/project management experience. Excellent written and verbal communication. Demonstrated product/project management experience. Thrives in fast paced environment Team player. Experience using or implementing Oracle, SAP, or Peoplesoft applications. Practical experience using the Internet. 2 years generalist experience and BA/BS degree in marketing or technical major preferred.

    This is a remote/office based position which may be performed anywhere in the United States except for within the state of Colorado.

    Oracle is an Affirmative Action-Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veterans status, age, or any other characteristic protected by law.

    A laser focus on the customer, compelling storytelling, and cross-team influence are your superpowers. You have the ability to synthesize customer and market needs, competitive positioning, and product differentiators to create the winning sales plays and messaging to drive business targets for Responsys, the cross-channel campaign management platform ranked as a leader by top intustry analysts.

    The role of Product Marketing Manager for Oracle Marketing solutions, focused on Responsys, will have primary or shared responsibilities for:

    • Working with market research and insights to segment the market and establish buyer insights across key segments, identifying what opportunities, challenges and dynamics exist to grow and retain revenue

    • Partnering with the Senior Product Marketing Manager, Responsys, to define sales plays and motions and create a suite of aligned sales materials

    • Working closely with our global marketing teams, developing clear, crisp, and differentiated positioning that guides messaging and marketing content in support of demand generation campaigns

    • Writing compelling content for blogs, web, sales decks and other channels

    • Ensuring product innovations are effectively communicated to the market on a quarterly basis

    To support the wide range of responsibilities encompassed within this role, the candidates must possess an equally broad set of skills:

    • Critical thinker with strong writing, presentation development, public speaking and presentation skills

    • Ability to establish and leverage KPIs to make decisions in line with overall business objectives

    • Strong project planning and management skills

    • Ability to build strong relationships with functions outside of product marketing across product and GTM teams

    • Demonstrated success in working across teams to listen, consolidate input, and make decisions

    • Proven ability to succeed in a fast-paced organization and unphased by ambiguity and competing priorities

    Experience & Education

    • 5 years of related product marketing or marketing experience, ideally in martech. Experience working with Responsys or similar solutions a plus.

    • Experience marketing products to marketers

    • Ability to provide examples of go-to-market strategies and programs for prior roles in a related field, with the corresponding impact to revenue contribution

    • Master of Business Administration a plus

    Job: *Marketing

    Organization: *Oracle

    Title: Product Marketing Manager, Oracle Marketing

    Location: United States

    Requisition ID: 21000AJ7