Marketing Manager

Marketing Manager

ABOUT YOU:

Are you a creative and strategic marketer ready to drive consumer engagement and growth? We're seeking a Marketing Manager to partner with our Senior Marketing Manager in developing and executing marketing plans for our consumer-focused growth strategies. In this role, you'll have the opportunity to lead comprehensive marketing campaigns, develop effective marketing materials, and collaborate with cross-functional teams to drive increased profitability and customer satisfaction. If you're passionate about marketing and thrive in a fast-paced environment, we want to hear from you!

YOU HAVE:

• Education. BA/BS in Marketing, communications, journalism, business, or related field, or equivalent combination of education and experience.

• Experience. 7+ years of business experience in marketing and consumer demand creation, with experience in developing and implementing integrated on/offline comprehensive marketing strategies including catalog, online campaigns, and retail channel approaches and best practices.

• Skills. Exceptional marketing, communication (written & verbal), project management, analytical, and organizational skills. Effective presentation skills and strong interpersonal skills, with the ability to work with large cross-functional teams.

• Leadership. Demonstrated ability to work as a leader within teams, motivate and influence others, think fast, respond quickly, and learn quickly in a fast-paced environment.

• Adaptability. Ability to interact with a variety of individuals cross-organizationally, handle multiple projects with competing deadlines, and perform assignments with minimal notice.

• Technical Skills. Proficiency with MS Project, extremely adept at time management with minimal supervision.

• Strong Problem Solving Skills. Ability to engage and seek diversity in thought, perspective, and presence for the best possible solutions and results.

• Preferred. MBA or 3-4 years of additional related business experience, along with knowledge and understanding of the social media universe and best practices, and desktop publishing experience preferred.

YOU WILL:

• Develop Marketing Materials. Create effective marketing materials for consumers, including messaging, collateral, email, social media, and video campaigns. Design comprehensive campaigns with multiple touchpoints to drive increased revenue and consumer engagement.

• Execute Marketing Plans. Identify and execute short and long-term marketing plans for consumer initiatives, driving growth for the assigned business, product line, or product. Implement strategies to maximize profitability, growth, and customer satisfaction.

• Collaborate Across Teams. Work closely with cross-functional teams across the organization to ensure alignment and integration. Collaborate with internal creative teams, digital teams, outside vendors, marketing services, product marketing, legal, sales, customer service, IT, and manufacturing to implement marketing initiatives effectively.

• Lead and Develop Team. Provide direction, coaching, prioritization, and work allocation for 1-2 direct reports on the marketing team. Ensure their development and engagement in company priorities.

• Manage Budget. Oversee marketing budget and forecast to meet profitability goals.

• Typical/expected % of overnight travel: Up to 10 - 15%

LOVE WHERE YOU WORK:

• We care about your health. We offer competitive healthcare (health, dental, vision, coverage) in addition to voluntary benefits including home and car insurance, pet insurance, flexible spending account, amongst many more.

• We invest in your future. We offer a 401K match vested immediately.

• We believe in flexibility. We provide hybrid work options.

• We want you to unplug when needed. We believe in taking your time off without guilt, including company paid holidays.

• We care about your development. We support tuition reimbursement after 6 months of service.

ABOUT US:

Celebrating over 125 years of business, Jostens has been a part of local communities, working with K-12 schools, colleges and universities, teams, and affiliation groups. Representatives from Jostens touch thousands of schools and groups every day, working to make a difference with products and services that recognize accomplishments and help people tell their stories. These products, along with resources for educators, yearbook curriculum and services to help motivate and inspire like Jostens Renaissance® and Commitment to Graduate (C2G) are all designed to contribute to a positive and rewarding school experience. As a household name and leading brand in our market, we are passionate about being the most trusted partner in celebrating moments that matter. We are a mid-size company with a small company feel, allowing us to move fast and explore innovative ideas.

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ALL ABOUT MARKETING

Our Marketing team leverages digital marketing strategies and tactics focused on schools, independent sales reps, parents, and students to deliver the right message, to the right customer, at the right time. Team members will understand and leverage customer insights through data analysis & testing to then create experiences and relevant content throughout the customer journey and to support our specialized products lines including Yearbooks, Class Rings, Graduation Products, and Professional Sports. Through executing across a variety of consumer touchpoints on ~~~, social, e-mail and print materials, the team collaborates with internal partners to create relevant and timely marketing campaigns to meet the needs of our customers. Jostens allows for a hybrid work setting that focuses on creating professional and personal development. We can't wait to show you what our Marketing Team has to offer at Jostens!

AMERICANS WITH DISABILITIES ACT (ADA):

Jostens is committed to the full inclusion of all qualified individuals. If reasonable accommodation is required to fully participate in the job application or interview process, or to perform the essential functions of the position, please reach out to our HR team at ~~~ or ~~~.

Jostens is an Equal Opportunity Employer and complies with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.

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