Does the non-alcoholic craze just keep us drinking?

news via Fast Company - co-design

Everyone needs their vice. For me, it’s tacos. Tacos and a cheap can of beer. But each January, the tacos hit differently because the beer is gone. I’ve been Dry Januarying for longer than I can remember, and will be the first to praise the hashtag. Over time, mine has extended to February, March, and now through most of the year until the Midwest grows cold and the parties feel cozy. The annual reset offers me a health tune up, and a cessation of habit—and that’s true for up to half...

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