McDonald’s Fuels Celebrity Gossip With a Contract for Nugget Sharing

Food sharing etiquette can be a challenge for couples and friends alike. McDonald's U.K. and agency Leo Burnett are playing up that drama by introducing a "Pre-Nug Agreement" for sharing nuggets fairly. A four-minute film, directed by Tom Speers through production company Smuggler, features reality TV show-style interviews with four duos who have decided to...